Anastasiia Pavlovska

A Key Performance Indicator (KPI) is a measurable value that demonstrates how...

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Introduction to Google Analytics Understanding the Importance of Google Analytics Google Analytics...

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Introduction to Deep Linking Defining Deep Link A deep link is a...

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Introduction to Websites Websites have become an integral part of our daily...

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Introduction to Cookies Cookies play an essential role in enhancing user experience...

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Introduction to Keywords Definition and Basics Keywords are words or phrases that...

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Introduction A landing page, sometimes referred to as a “landing-page” or “page...

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To understand the term “click through rate,” we should first look at...

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Conversion Rate is a critical metric in digital marketing, representing the percentage...

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Meta tags are HTML tags placed in the head section of an...

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